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Desktop Screen Recording Software

Recording your screen can be useful for training, marketing and communications and there are many different free and paid-for services available for recording desktop activity. This article takes a brief look at several different examples. Recording…
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Amazon Review Fraud

An FT investigation appears to have uncovered an estimated 20,000 Amazon reviews where the reviewers were suspected of being paid to give a five-star rating. Reviews The Competition and Markets Authority (CMA) in the UK estimates that…
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Make Your Own Adverts With YouTube’s Free Video Builder Tool

YouTube has launched YouTube Video Builder, a free tool that enables businesses to easily make short video adverts. Easy To Use The new free (beta) Video Builder tool enables users to create video animations from static elements such…
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Googlemail’s Tracking of Your Purchase History

CNBC research has highlighted how Googlemail creates a (difficult to delete) page of your purchase history by tracking your purchase receipt emails, and perhaps details stored in locations other than the inbox. Not Obvious Back in May,…
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Ad-Free Firefox Browser Service For $4.99 Per Month

Mozilla looks likely to be entering the premium browsing market later this year by offering a subscription based (advert-free) browsing experience of selected journalism websites and other value-adding features via a special version of Firefox. What’s…
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3D Shopping Via Google Search

Later this month, Google will be rolling out 3D Augmented Reality (AR) in its search results, a change which could allow retailers to show their products online in a way that enables customers to a virtually ‘try’ those products and see…
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Emails To Become More Dynamic With Google’s AMP For Email

Google has launched ‘AMP For Email’ which will make emails more dynamic and more like web page experiences as interaction can take place within the email itself rather than including links that send recipients to a web page for the interaction. Announced…
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Kellogg’s Uses Virtual Reality To Sell More Cornflakes

Breakfast cereal manufacturer Kellogg's has been working with third-party VR companies to help it determine the best way to display its new products in stores. Who? Kellogg's is reported to have been working on a pilot scheme with Accenture…
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ROI Index Shows That Facebook & Google Offer Best Value For Mobile Advertisers

Marketing report company Singular has produced an ROI index for mobile advertising, based on its own research which shows that Facebook and Google appear to offer the best value for mobile advertisers. The Research Singular sampled over…
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New Hashtags Feature For Google Maps

Google has begun the global rollout of its new ‘hashtags’ feature in Google Maps, which allows users to add hashtags to the end of the reviews they write, thereby helping others to find local attractions and businesses. How It Works When…